How to Market Physical Products When You Are a Service Provider🧐

So you’re a service provider, but you also have products that you sell within your business. Do you need to market your products?

The answer is yes!

When you provide a service, you want to promote that service (obviously), and sometimes the products that you use and sell aren’t the focus of your marketing.

We’re here to tell you that marketing those products can be incredibly beneficial to you and your business!

Here’s a few tips on how to actively integrate those products into your social strategy:

1.) If you sell a product that you are using on your client—show it to the world! Take a video of you using it on one your clients and list who the product is good for👀

2.) Take photos! If you grab a few props, find a spot with good natural light, and snap a few shots of your product to showcase in stories and in feed posts.

3.) Create tutorials on how to use specific products. Whether it be for hair, lashes, brows, skin, etc. You can show others how to apply or use each product through a creative video and even repurpose that content for other parts of social!

This is also a fun way to participate in Reels/TikToks without having to memorize audios or having your face be front and center.

The Simply Social Co. LOVES getting creative with this type of content. So if you feel you’re lacking in the product marketing department or need a little help, reach out and we’ll take over😉